Content Creation meets Attention Allocation

I have nothing to add to this excellent post by Scott Karp. Some quotes:

But media has always been — and always will be — about scale, and there is only one trend in media now that matters — the only trend that has ever mattered — consolidation to achieve scale. What’s changed is not that scale has stopped driving the media business — what’s changed is HOW you achieve scale.

and:

This is where consolidation converges, where content creation meets attention allocation — new media companies are realizing that they have to do both.

to read more go to Scott’s blog

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